Getting to know someone who is blind is an incredibly humbling experience. I have recently been doing support work for a young man who has a vision impairment. We have been talking lately about the possibility of getting him access to audio resources, such as...
This post serves as the gentlest reminder. If you have not implemented Google Analytics on your website for ecommerce tracking, now is a good time. Any time is a good time. The earlier the better! The best thing about Google Analytics is that once it...
The biggest and best piece of advice I can give to my clients is to know exactly the action that you want your potential customer to take on your website. Part of the strategy development of any new website is to discover what is your...
Do you ever wonder about what is the best way to communicate your marketing messages to your target audience? What is the best way of designing your message so that it gets the attention of your target audience, and is remembered? The answer is that it...
What is the worst thing that you can do to your potential customers when they are looking for your products or services? Annoy them? Aggravate them? Aggravation is probably not the best idea. The information search stage of the consumer journey is the stage where...
Happy New Year. I hope that you had a relaxing summer holiday. Are you feeling refreshed for the year ahead?! I am wishing you all the very best of everything for 2017. I saw this great image the other day, that I thought might illustrate the...
So you have a spanky new website, and you think you can sit back to watch the traffic and the dollars roll in. Unfortunately it is not that easy. There are two things going on when you want to make a profit from the web...
So begins the fizBITS web design blog. It is exciting to contemplate a website about web design and digital marketing. What sorts of topics would you like me to write about? What would be helpful to you, as a business owner? I think that design is...