This post serves as the gentlest reminder. If you have not implemented Google Analytics on your website for ecommerce tracking, now is a good time. Any time is a good time. The earlier the better! The best thing about Google Analytics is that once it...

It was really fun to go to the Melbourne Knowledge Week Ecommerce Thought Leader Panel, held at CLIK Collective in Kensington, Melbourne last night. The first thing that you need to know is that CLIK Collective is a coworking space for ecommerce businesses. They have...

So we are nearing the pointy end of the Christmas shopping season. It can feel a bit consumeristic at this time of year, but to my mind, work empowers people, and Christmas stimulates many different industries. As the Lemon Jelly song says 'Jobs depend on...

It is an exciting time of year, because my friends, if you are planning on an increase in sales during the Christmas period and in January of 2018, it is time to get out those calendars and start planning your strategy. NOW is the time...