As your business grows, you might outgrow some of the free tools such as Mailchimp for email marketing automation. That is when you might consider a Woocommerce CRM for your eCommerce store. Perhaps if you had the tools to follow up with your customers, you...

So we are nearing the pointy end of the Christmas shopping season. It can feel a bit consumeristic at this time of year, but to my mind, work empowers people, and Christmas stimulates many different industries. As the Lemon Jelly song says 'Jobs depend on...

It is an exciting time of year, because my friends, if you are planning on an increase in sales during the Christmas period and in January of 2018, it is time to get out those calendars and start planning your strategy. NOW is the time...

Top of my TO DO list at the moment is to design an email sequence that will nurture the relationship one of my clients has with their customers. It is an interesting exercise, that will require a lot of testing and tweaking to get the...

Based on the category of your product or service, you might find that you can segment your market according to their subculture. A subculture is a group of people who share a set of customs, beliefs and values that distinguish them as a smaller group...

I read a very interesting piece of research recently that said that if people are overstimulated, they will tend not to try new things (in this case foods) (Koster and Mojet, 2007). Overstimulation can happen in a variety of ways. If you are surrounded by...

I have been thinking about the purpose of this fizBITS Web Design business today and it really became clear to me, after I had mapped it out. My goal is to help you succeed in your business or organisation. Of course, success comes in all sorts...