Thoughts on my digital web business journey
Even though my career has transformed recently, I feel it would be a waste to lose all the years of expertise I have developed in the IT industry since 2012. Although I don't feel ALL THAT confident in technical matters, I understand that this is
How much does web design cost? Understanding the quote
When it comes to web design, one of the most common questions that people ask is, "How much does web design cost?" The answer to this question can vary significantly depending on several factors. Web design costs can range from a few hundred dollars for
Fun, Christmas shopping season
So we are nearing the pointy end of the Christmas shopping season. It can feel a bit consumeristic at this time of year, but to my mind, work empowers people, and Christmas stimulates many different industries. As the Lemon Jelly song says 'Jobs depend on
Time to prepare for the Christmas shopping season!
It is an exciting time of year, because my friends, if you are planning on an increase in sales during the Christmas period and in January of 2018, it is time to get out those calendars and start planning your strategy. NOW is the time
Email marketing and list building 101
Top of my TO DO list at the moment is to design an email sequence that will nurture the relationship one of my clients has with their customers. It is an interesting exercise, that will require a lot of testing and tweaking to get the
What should your potential customer DO? – developing a call to action
The biggest and best piece of advice I can give to my clients is to know exactly the action that you want your potential customer to take on your website. Part of the strategy development of any new website is to discover what is your
Overstimulated tend to buy less
I read a very interesting piece of research recently that said that if people are overstimulated, they will tend not to try new things (in this case foods) (Koster and Mojet, 2007). Overstimulation can happen in a variety of ways. If you are surrounded by
What is the specific business goal of your new website?
I have been thinking about the purpose of this fizBITS Web Design business today and it really became clear to me, after I had mapped it out. My goal is to help you succeed in your business or organisation. Of course, success comes in all sorts
Good, fast or cheap, choose two – the designers triangle
Good and cheap - it won't be fast Fast and good - it won't be cheap Cheap and fast - it won't be good! In design, there is a common designers triangle to help you decide what your priorities are for your project. You can choose two of
So, you have a great new website! What now?
So you have a spanky new website, and you think you can sit back to watch the traffic and the dollars roll in. Unfortunately it is not that easy. There are two things going on when you want to make a profit from the web